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Commuting made easy

Apr 24, 2023
Commuting to work in healthier, more environmentally friendly ways: this is the goal set by the Slovenian municipality of Škofja Loka and local companies in the Trata 2.1 project, inspired by the experiences of corporate mobility management in the Alpine Rhine Valley.
Image caption:
Learned about good examples of corporate mobility management: Participants of the study trip to Vorarlberg/A and Liechtenstein in March 2023. © Samo Khan

More than 5,000 people work in the industrial area of Trata near Ljubljana/Sl. 94 percent, almost all of them commute to work by car. This leads to traffic jams, soil sealing through huge car parking lots, as well as noise and CO2 emissions. How can we combat these problems and encourage commuters to adopt more sustainable mobility behaviour? This is what the "Trata 2.1" project by CIPRA Slovenia and CIPRA International is addressing. Building on the experience of past mobility projects such as PEMO and AMIGO, company and municipal representatives travelled to the border triangle of Switzerland, Austria and Liechtenstein in March 2023. During the study trip, they learned about best-practice examples of sustainable and healthy commuter mobility. 

Companies with thousands of employees, such as Blum, Haberkorn and Illwerke VKW, municipalities, even an entire country – the Principality of Liechtenstein – all rely on professional mobility management. This includes mobility managers, incentive systems such as Eco Points, or company bikes and favourable conditions for the purchase of e-bikes. “We were able to show participants of the study tour in situ that mobility management really does motivate many people to switch to other means of transport”, explains Jakob Dietachmair, Deputy Executive Director of CIPRA International.

In 2024, a bicycle path will be built, mobility managers will be trained, and mobility plans will be drawn up for companies to encourage employees to switch to other modes of transport.

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