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Alps Mobility II

Year of publication2005
Author(s)Veronika Holzer
Languagede, en, it
The focus of the project I „Alps Mobility II - ALPINE PEARLS“ therefore is the creation of innovative eco-tourism offers „Alpine Pearls“, combining the tourist points of interest with the advantages of Sustainable Mobility with environmentally sound transport means. The eco-tourism package „Alpine Pearls“not only links tourism and mobility, but particularly links the participating model regions with each other in a transalpine sense. The objective is the realization of a travel package through the Alps, using only environmentally sound transport means, like railway, busses, bicycles, zero-emission-vehicles, and horses or walking. Each partner region will be a „Pearl“itself, thus fulfilling certain mobility and tourism standards in the sense of sustainability according to a fixed criteria catalogue. Traveling sustainably should guide visitors on routes with the most beautiful scenery, present interesting mobility adventures and guarantee perfect information (e.g. with GPS-based hand-held computers for travelers), and at the same time should offer high comfort e.g. through luggage transport.The project centers around the planning and implementation of a combi-package consisting of eco-tourism and eco-mobility in Alpine tourist regions. The work will consist of:(1) a feasibility study, fixing the details for transalpine implementation,(2) planning of a sustainable travel chain to the Alps and between the regions and their partner regions (the "string of pearls") as well as the (3) development and improvement of mobility services and infrastructural conditions for the environmentally sound travel chain between the resorts („Pearls“) and their surrounding regions (4) implementation of transalpine pilot actions (5) development and implementation of a common PR and marketing concept