Considering an innovative approach to the development of tourism in order to achieve eco-friendly mobility

The DYNALP² project corresponds to the "co-ordination - management - communication" aspect of the general project on gentle mobility, specifically the development of a gentle mobility network (focal points - green routes, etc.) at the site of the two villages (Corrençon-en-Vercors and Villard-de-Lans) and the strategic sectors of tourist activities. The logistics involved in the hire (or purchase) of electric vehicles will be handled by the municipalities. A gentle mobility or multi-pass card is to be trialed. Signposts dedicated specifically to gentle mobility are to be set up throughout the territory of the two municipalities. The municipalities themselves will take charge of operating the network in co-operation with private sector partners, the objective being that this innovative alternative offer will strengthen the appeal of our villages. Finally a continuous communication campaign will be launched among local residents, tourists, regional authorities and the local, regional and national media.

Aims:

To initiate specific and substantial measures in keeping with the spirit of the Alpine Convention; to encourage local residents and tourists to take part in gentle mobility and help preserve the environment; to improve traffic flows and reducing greenhouse gas emissions by developing the gentle mobility offer on a broad scale; to encourage private individuals to follow the example of the community by modifying their habits and the means of transport; to take part in developing tourism at the two village resorts by an adopting a welcoming, high-quality and sustainable approach; to use the networks to promote the exchange of experience with other municipalities in the Alps and thus facilitate the implementation of each individual project at the local level.

Realization:

To operate the gentle mobility network in - and between - the two villages; to identify the sites and the routes with signposts dedicated specifically to gentle mobility; and to identify the electric vehicles with stickers relating to both villages. To raise awareness of the philosophy behind the project, the approach adopted by the municipalities involved, and the membership of the Alliance in the Alps network. To communicate the idea with information panels located at the site of the gentle mobility scheme and with brochures made available to the general public and distributed to local residents. To organise events with companies involved in gentle mobility and renewable energies. To install solar-powered street lighting at the two sites of gentle mobility to demonstrate to the public how the technology has evolved in this sector. To inform the media through a press conference and relay the information on local radio stations and TV stations.

Region:

Communes du vercors

Location:

Villard-de-Lans, Corrençon-en-Vercors

Involved:

The two municipalities of Villard-de-Lans and Corrençon-en Vercors, the Regional National Park of Vercors, the Alliance in the Alps network, local residents and tourists, Alpine Pearls (Villard-de-Lans). Public authorities for invesments: French Agency for the Environment and Energy Management (ADEME), the Rhône-Alpes Region, the Isère Regional Council.

Projectterm:

2007/2008: Awareness-raising and communication campaign - Rental of electric vehicles to local residents and tourists, and assistance to private individuals interested in purchasing such vehicles - Implementation of an on-request shuttle service/taxi - Pedestrianisation and development of the gentle mobility focal points. 2008/2009: Awareness-raising and communication campaign - Development of the gentle mobility offer to encourage the acquisition of private vehicles.

Project costs:

69000 Euro

Contact person:

Villard-de-Lans
France Buissonnet
65 Place Pierre Chabert
38250 Villard-de-Lans
FR
Telefon: +33 4 76 94 50 24
Fax +33 4 76 94 10 95
Website http://www.villard-de-lans.fr

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